balazs kurucz
hTWORG CERTIFIED PARTNER
gLOBAL B2B & B2C MARKETING | SEASONED PROJECT & CAMPAIGN LEAD
Proud husband of an incredible man, extremely lucky friend of few crazy humans and lately a little sausage dog as well. Knowing they are all happy, healthy, and safe fills me with joy and satisfaction.
I firmly believe that our relationships shape the quality of our lives. The way we communicate, approach, and collaborate with others determines our success or failure. This is just as true in our professional and business interactions as it is in our personal lives.
Following this belief, I studied communication and marketing, which became my profession and passion for the last ~20 years. I have held various marketing and sales roles immersing myself in different professional and multicultural environments across Europe and beyond.
I see marketing and sales as incredibly creative fields that require a broad range of skills, talents, and tools. Like an orchestra, if these elements aren’t well synchronized, the whole concert falls apart and your customers will want their money back. This is where I am happy to step in and help to harness and align these creative energies to meet the needs of businesses and organizations. I’m passionate about driving strategic discussions, but also ready to roll up my sleeves and take an active role in execution.
Lately, I’ve been thrilled to work on complex B2B marketing and sales transformation programs, driving success for my peers through strategic marketing initiatives like customer buying journey mapping, marketing strategy and execution planning, and designing message architecture. It sounds serious, but believe me, it’s also a lot of fun.
If you’ve read this far, let me share my ultimate motto from Ralph Waldo Emerson: “It's not the destination, it's the journey.” I am looking forward to starting the next one together!